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	<title>Xan Phillips &#187; no joke</title>
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		<title>No Joke: Your money back if you don&#8217;t laugh</title>
		<link>http://www.xan.co.uk/wordpress/2009/12/no-joke-your-money-back-if-you-dont-laugh/</link>
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		<pubDate>Sun, 13 Dec 2009 22:05:15 +0000</pubDate>
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				<category><![CDATA[Showcase UK]]></category>
		<category><![CDATA[Eamon Nancarrow]]></category>
		<category><![CDATA[Holywood Star]]></category>
		<category><![CDATA[no joke]]></category>
		<category><![CDATA[showcase uk]]></category>

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		<description><![CDATA[You just have to keep a straight face and not chuckle when reading the book.]]></description>
			<content:encoded><![CDATA[<p>Eamon Nacarrow, the author of a &#8216;&#8217;side-splitting&#8221; new book is offering a 100% money-back guarantee &#8211; to readers who don&#8217;t laugh. He has promised to refund anyone who fails to see the funny side of his autobiography, &#8216;Holywood Star: the life and time of a rock and roll misadventurer&#8217;.</p>
<p><strong>Those who keep a straight face and don&#8217;t chuckle &#8221;at least once&#8221; will receive a cheque for the book&#8217;s £9.99 cover price.</strong> He will also send &#8221;miserable critics&#8221; a handwritten letter as an apology.</p>
<p>According to experts, the offer is a publishing first and could prompt hundreds of other authors to follow suit.<br />
But despite the guarantee, Mr Nancarrow insists only &#8221;one-in-a-million&#8221; readers will ask for their money back.</p>
<p>The book, which went on sale this week, tells the story of his failed attempts to make it as a rock star during the 80s. It has already attracted a string of rave reviews since its official release.</p>
<div id="attachment_697" class="wp-caption alignleft" style="width: 310px"><a href="http://www.xan.co.uk/wordpress/wp-content/uploads/2009/10/Eamon_Nancarrow_neds_01.jpg"><img class="size-medium wp-image-697" title="Eamon_Nancarrow_neds_01" src="http://www.xan.co.uk/wordpress/wp-content/uploads/2009/10/Eamon_Nancarrow_neds_01-300x200.jpg" alt="Eamon Nancarrow in the Maypole Bar (Ned's), Holywood" width="300" height="200" /></a><p class="wp-caption-text">Eamon Nancarrow in the Maypole Bar (Ned&#39;s), Holywood</p></div> <a href="http://amazingradio.co.uk/">Amazing Radio</a>, which is serialising the book on air from January, described it as &#8221;brilliant&#8221; and &#8221;hilarious&#8221;. </p>
<p>The station&#8217;s founder, Paul Campbell, said: &#8221;We try to reflect the realities of life for musicians, and help them overcome some of the difficulties of writing, recording and gigging.</p>
<p>&#8221;Eamon&#8217;s taken that simple idea and made it hilarious. We&#8217;re delighted to be able to broadcast extracts from his brilliant book on Amazing Radio. We&#8217;re certain it will raise lots of rueful smiles from listening musos, as well as tons of laughs.&#8221;</p>
<p>Billed as a &#8221;crazy rock n&#8217; roll tour of calamity&#8221;, Holywood Star tells of the author&#8217;s futile attempts to secure a record deal. Having grown up on a rough council estate in Holywood, a village near Belfast, Northern Ireland, he dreams of performing with his band on the world&#8217;s biggest stages.</p>
<p>But his grand aspirations fall flat time after time, and his plan to reach the &#8216;&#8217;sleazy heights&#8221; of super-stardom repeatedly fail. Mr Nancarrow, who lives in Belfast, penned Holywood Star &#8211; his first book &#8211; in less than 24 months.</p>
<p>Following a number of &#8216;&#8217;superb&#8221; reviews, he is now offering a money-back guarantee to those who fail to find the memoirs funny. The father-of-two will contact and question critics individually in a bid to prevent the offer being exploited.</p>
<p>Refunds will only be made to those he is convinced are telling the truth. </p>
<p><div id="attachment_763" class="wp-caption alignleft" style="width: 260px"><a href="http://www.xan.co.uk/wordpress/wp-content/uploads/2009/12/no_joke_square_250.jpg"><img class="size-full wp-image-763" title="no_joke_square_250" src="http://www.xan.co.uk/wordpress/wp-content/uploads/2009/12/no_joke_square_250.jpg" alt="No Joke" width="250" height="250" /></a><p class="wp-caption-text">No Joke</p></div>
<p>Mr Nancarrow, 44, who still performs with his band Strictly No Ballroom, said: &#8221;The offer might sound a little crazy, but I think it&#8217;s fair. &#8221;The book is billed as a &#8217;side-splitting&#8217; autobiography, so if people don&#8217;t find it funny then I&#8217;ve not done what I set out to do. As a result, I&#8217;ll contact and question anyone who claims not to have laughed at least once and, if they can prove that they&#8217;ve read the book from cover to cover without doing so, I&#8217;ll return their money.&#8221;</p>
<p>Miles Bailey has run The Choir Press, an independent publishers based in Gloucester, since 1982. He said the offer could be the first of its kind in the publishing world.  &#8221;This is the first time that I&#8217;ve heard about an author offering a money-back guarantee,&#8221; he said.</p>
<p>&#8221;Depending on its success, the offer has the potential of being copied by other authors in a number of genres.&#8221; But he added: &#8221;I can&#8217;t imagine that the offer will be taken up by many people, though. I&#8217;ve read the book and haven&#8217;t laughed so much in years.&#8221;</p>
<p>Holywood Star is available in paperback priced £9.99 (Showcase UK) from <a href="http://www.amazon.co.uk/Holywood-Star-Life-Times-Misadventurer/dp/0956390005/">Amazon</a>, <a href="http://www.whsmith.co.uk/CatalogAndSearch/ProductDetails.aspx?productID=9780956390004">WH Smith</a> and <a href="http://www.showcaseuk.tv">www.showcaseuk.tv</a></p>
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