The latest video from Flame To Fire a band made up of ex-members of Radiate and Without Grace. The footage is taken from the 2009 succumbto.me warmup tour.

Directed by Simon Gesrel who was one of the people responsible for the John Carpenter homage ‘Zombie Zombie’ (see Art of Birdpen) this is the official video for the first single off the excellent Birdpen album “On/Off/Safety/Danger“

When you have the bottle to describe your music as “Swaggering, bourbon-drenched, Cosmic Country” you need to back such a grand claim with cracking songs.

And The Family do that in gallons.

Once you’ve heard tracks like: “Who’s In Who’s Out”, “The Byrd” and “Let The Love Shine In” you’ll find yourself floating on heady concoction seemingly brewed in the southern states of America.

Yet with their roots firmly in Southampton you realise The Family have something special.

Born out of blues band Jupiter Few they found this new style by simply adding Hag on pedal-steel guitar and piano.

According to lead singer Brad Weeks things are looking good for the band as a unit but they still need: “a manager, publisher and a record deal.”

As budgets contract in 2009 these will be harder to find but luckily they have been given a free video and, says Brad: “You don’t look a gift horse in the mouth.”

Shot by Dan Bridge at the Green Wave Festival this could be an essential gift.

The Family

Although the presentation isn’t in the same style of the band’s web sites and CD covers you still get a great impression of how passionate The Family is about their music.

Once you have seen the band on screen I am sure you’ll want to see them live and that is why every act should have one.